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Photo by Lucas Sankey

What is Anchoring and Why Should You Care?

It’s an important mental model well worth learning

What is Anchoring?

Anchoring is a cognitive bias that describes the tendency for an individual to rely too heavily on an initial piece of information offered (known as the “anchor”) when making decisions.

The Gandhi Anchoring Study

Anchoring And Pricing

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Source: Deposit Photos

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Curious to a fault. Technology | Psychology | Philosophy. All opinion subject to change. ☺ linktr.ee/juliaclavien

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